Personalized Financing For Your Next Car
Driveway allows customers to finance their car purchase online. I wrote this script and web copy to help customers learn the process.
Monica Lucas
Storyteller who believes a clear and concise message will inspire, connect, and convert readers. Experienced marketing leader and project manager with demonstrated success leading writing teams to create large amounts of branded content that delivers high-volume results.
• Digital Content Management
• Content Strategist
• Email, Social, SEO writing
• Product copy expert
Driveway - About Us page
Driveway had 4 pages when I started. This was the first page I created for them.
Driveway IG post
Social media post celebrating a Driveway customer's purchase.
Instagram post
This is an instagram post I wrote for ladyfootlocker about a new collection from adidas.
Nike Hijab product copy
Product copy I wrote for Nike's first hijab.
Swift Run shoe by adidas
A social media post I wrote for a wholesale account.
Nike Women's Email
The bra of the moment was an email that was sent monthly to subscribers featuring a different bra each month.
The HyperFlora Collection
This is landing page content supporting the HyperFlora Collection at Nike.
Bath & Body Works sale
I renamed the semi-annual sale at Bath & Body Works.
Sesame Street Cookie Monster's MP3 "Player" Interactive Musical Toy - YouTube
I wrote the song Big Bird sings on this Sesame Street MP3 "player".
Home Decorators Collection
A paint brochure I wrote for The Home Depot.
Target Sale Concept
An idea I had for a bi-annual sale at Target.
Macy's ad
An ad I conceptualized and wrote for Macy's foundation.
Target Big Idea Challenge Win
An idea that was pitched and executed by Target.
dream in color
A campaign I worked on to empower children to read and break through racial barriers.
Target Big Idea Challenge Win
A branding idea I pitched to Target.
carter's email
Mother's Day wishes from carter's.
